The requirements that persist within a company or a business organization makes it important for them to implement an ERP and CRM. ERP and CRM systems can efficiently centralize several business processes while making it easy for the users to access any data at any moment.
However, the selection of the right ERP and CRM system is a crucial yet quite tricky part. As there are a huge number of ERP and CRM solutions already available in the market, it can be tough to carefully choose the most appropriate one for you. But if you want a resolution of this issue, you can go with reviews, listings and comparisons.
We have the same agenda in today’s article. In this article we are going to compare two of the most efficient CRM systems, which are Odoo CRM and Tactic ERP & CRM. Keep reading this article to know which software solution can be the best choice for your business.
Odoo CRM is considered as a customer-centric tool that is capable of supporting all the sales related needs of a company. The software solution helps you in tracking leads, gaining accurate forecasts, managing customers and so on.
The best thing about Odoo is that it is an open source software, which means it is completely free. The software has the ability of mining leads from the company database and applying those on the application dashboard, so that the sales team have direct access to those.
There is also an advanced grouping and filtering option, which reduces time needed for segmentation and appropriation. The set of modules that Odoo boasts is capable of managing everything related to a company’s sales and marketing. The CRM is also easily accessible, making is one of the most popular and one of the most appropriate solutions for your business.
This is the core module that manages customer interactions and leads. It includes features for lead management, opportunity tracking, and customer communication.
The Sales module focuses on managing the sales process. It includes tools for managing quotations, sales orders, and invoices. You can track sales targets, sales orders, and customer invoices within this module.
This module is designed for managing your contact database. It allows you to organize and store information about your customers, suppliers, and other business contacts.
The Leads module is often used to manage potential customers who have shown interest in your products or services but have not yet been qualified as opportunities.
This module is dedicated to managing sales opportunities. You can track the progress of opportunities through various stages of the sales pipeline.
Odoo includes a module for email marketing, allowing you to design and send marketing emails to leads and customers. It often integrates with other Odoo modules to track the effectiveness of email campaigns.
The Events module helps you organize and manage events such as conferences, trade shows, or webinars. It can be integrated with the CRM module to track leads generated from events.
Some versions of Odoo include a Phone Calls module that allows you to log and manage phone calls related to your CRM activities.
Odoo CRM typically includes reporting tools to help you analyse sales performance, pipeline status, and other relevant metrics.
The Dashboard module provides a visual overview of key performance indicators (KPIs) and metrics related to your CRM activities.
This module enables you to organize your sales team, define roles, and assign responsibilities.
The Documents module allows you to attach and manage documents related to leads, opportunities, and customer interactions.
Using Odoo CRM means signing up for a plethora of benefits. Odoo is a dedicated CRM (Customer Relationship Management) system, which is why it offers many distinct features alongside a number of unique benefits. Some of those benefits are listed below,
Managing leads are a crucial part of any business. Be it B2B or B2C, your customers will be the one to decide your company’s future. Hence, managing the potential customers or leads appropriately is required to be completed very dedicatedly. This is something Odoo CRM can help you with.
Odoo allows the users to track and collect information related to the leads all within one platform. This eliminates the amount of time needed for lead generation and follow-up. The process of handling all the leads within a single platform also levels up engagement ratio of the leads.
Maintaining a good relationship with the customers should be one of the topmost priorities of any company. Maintaining a good relationship with the customers is one of the most effective ways of understanding their preferences, retaining their trust and making them keep coming back for your products or services.
Odoo CRM allows your team to directly interact with the customers via chat or call from the CRM system itself. This reduces respond time and strengthen the relationship between the customer and your company. this enhances your customers’ experience in dealing with your company and retains then without many difficulties.
Odoo CRM’s pipeline module allows you to create managing activities and appointments with your customers and vendors. Hence, you can easily debunk the risk of losing track of all the appointments and activities that are due for the day or the week or even the month. Thus, you get to eliminate risks of disappointing the customers or leads without facing many issues.
Managing lost opportunities can be done by tracking down the possible reasons behind losing those. You can configure lost reasons within the CRM and create or edit reasons seamlessly. This will help you to track your shortcomings while implementing effective strategies to combat those for better results. You can also retrieve lost opportunities by applying new growth strategies.
Tactic ERP & CRM is an all-in-one cloud-based SaaS that is integrated with 75+ modules comprising of several ERP and CRM features to support all day-to-day activities of an organization.
It is a comprehensive solution for several business related issues your company has to go through on a daily-basis. Brought in by ALSOFT, Tactic was first introduced in 2022 and it instantly rose to popularity among local businesses. The company, now, is aiming to expand its customer base beyond global boundaries and officially launch it very soon.
The CRM module of Tactic ERP & CRM comprises of nine different features. All of these features have been developed considering several CRM activities happening in a company on a daily-basis. These features are explained in the next section of the article.
Tactic ERP & CRM offers a comprehensive third-party module that empowers users to create an unlimited number of third-party entities. This versatile module allows for segmentation of third parties into three categories: new customers, vendors, and prospects. Upon creation, the ERP system automatically assigns unique customer codes to newly added customers, vendors, or prospects. The flexibility extends to the ability to modify these codes at any time.
For B2B companies, the third-party module facilitates the addition of other businesses as customers, complete with the option to incorporate their company logos for easy identification. Managing the lifecycle of these third parties is simplified to a single click, making it effortless to update their status. Furthermore, users can customize the preferred language, define discounts, and set prices – all within the same intuitive interface. To accommodate diverse customer requirements, extra fields can be seamlessly added.
The Quotation module streamlines the creation of commercial proposals or quotations by simplifying the incorporation of data into predetermined fields. As proposals are generated, Tactic automatically updates the agenda module, providing users with a consolidated view that facilitates easy tracking. The lifecycle of commercial proposals can be managed by changing their status, with options including draft, validated, signed, or refused. Notably, even already-signed or refused proposals can be reopened with a single click. The module supports the export of quotations, and online signatures can be seamlessly implemented.
The Sales Order module enhances the customer order process by allowing users to create detailed sales orders. These orders encompass vital details such as customer contact information, product quantity, pricing, terms, and conditions. Importantly, sales orders can be converted into invoices, streamlining the entire invoicing process. Similar to other features, sales orders can be defined based on their lifecycle. However, it's crucial to note that once a sales order is validated, it cannot be deleted.
The Shipment module offers a convenient way to create shipments directly from invoices, enhancing the overall user experience within the CRM module of the ERP solution. This feature allows for the easy management and tracking of shipments directly within the same interface. Users also have the flexibility to reopen shipments as needed.
The Contract module simplifies the management of business contracts within the Tactic ERP & CRM solution. Users can effortlessly create contracts by populating the predetermined fields, and these can be modified while still in the draft format. Once contracts are validated, they become immutable – they cannot be modified or deleted. Additionally, the module supports the management of subscriptions directly associated with customers and vendors, and quotations can also be handled from this central hub.
The Intervention module plays a crucial role in addressing urgent requests that require immediate attention. Valued customers or members with critical requests can have their interventions managed seamlessly through this module. The one-step process of creating an intervention involves incorporating essential information into predetermined fields. Users also have the option to attach various files to interventions as needed.
The Tickets module serves as a comprehensive customer interaction tracker, documenting all queries or issues throughout the customer journey. Customers can create tickets through both internal and external interfaces, and businesses can easily track and manage these from the dedicated ticket module.
The Knowledge Management module streamlines the organization-wide availability of critical information, reducing the time needed to resolve internal and customer queries. Knowledge base articles can be linked to tickets, providing customers with access to relevant information when needed.
Lastly, the Partnership Management module empowers businesses to efficiently manage relationships with customers, vendors, and other third parties. The module facilitates the creation of new partnerships by populating predetermined fields, and these partnerships can be validated, approved, or terminated with just a few clicks, ensuring a seamless process.
In this section of the article, we are going to compare Odoo CRM and Tactic ERP & CRM along with the features, pricing and other important aspects. The comparison is presented below,
Features | Odoo CRM | Tactic |
Software type |
Odoo CRM is available in both on-premises and Cloud-based platforms. |
Tactic ERP & CRM is a cloud-based SaaS, which can be accessed via any internet browser. |
Software Variants |
1. Odoo ERP 2. Odoo CRM |
Tactic ERP & CRM doesn’t have any variants yet. |
CRM Modules |
1. CRM 2. Sales 3. Contacts 4. Leads 5. Opportunity 6. Email Marketing 7. Events 8. Phone Calls 9. Reporting 10. Dashboard 11. Sales Teams 12. Documents |
1. Third Party Module 2. Quotation Module 3. Sales order Module 4. Shipment Module 5. Contract Module 6. Intervention Module 7. Tickets Module 8. Knowledgebase Module 9. Partnership Module |
Security |
1. Backups / Disaster Recovery 2. Database Security 3. Password Security 4. Staff Access 5. System Security 6. Physical Security 7. Credit Card Safety 8. Data Encryption 9. Network defense |
1. PHP safe_mode 2. SQL injection protection 3. XSS injection protection (cross site scripting) 4. SSRF protection 5. CSRF (Cross Site Request Forgery) protection 6. Centralized entry code to check permissions 7. Optional CAPTCHA in log-in page to restrict robots 8. Anti-virus check-up sessions on every uploaded file |
Subscription tiers |
1. Basic 2. Standard 3. Custom |
1. Start-up 2. Business 3. Enterprise |
Subscription fees |
1. Basic plan: Free (but with limited features) 2. Standard plan: starts from $7/user/month 3. Custom plan: from $11/user/month |
1. Monthly subscription plan:
2. Yearly subscription plan:
|
Availability |
Available to be purchased directly via the website |
Available to be purchased directly via the website |
The comparison table suggests that both of Odoo CRM and Tactic ERP & CRM have their individual features, which support all the need of the customers properly. However, analyzing which one is better than another is quite tough to perform.
Odoo CRM is an open-source software solution that is free to use with limited features. Tactic ERP & CRM is a paid SaaS that is vaster than Odoo. Tactic’s feature set might be less in number than that of Odoo, but the Tactic’s modules are more prominent and work better. For understanding better, you can try Tactic Demo.
Now if we talk about the pricing then Odoo is free, which is certainly beneficial for start-ups. However, they do not provide access to every feature for the free version. Whereas Tactic ERP & CRM offers up to three months free. You can contact ALSOFT for detailed discussion on the same.
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